Drive revenue, reduce costs and put cards in customers’ hands – no matter where they are.
WHAT DO YOU NEED TO ISSUE?
Credit and Debit Cards
Issue new and replacement credit and debit cards, smart card/EMV cards, co-branded cards, and affinity cards quickly, affordably and securely.
Gift and Prepaid Cards
Attract more customers and revenue with creative, secure and memorable plastic gift cards and prepaid cards.
HOW DO YOU NEED TO DELIVER?
Self-Service Issuance
Instantly issue personalized payment cards through self-service kiosks
Central Issuance
Efficiently produce a variety of cards at high volumes from a secure central facility.
Issue new and replacement credit and debit cards, smart cards/EMV cards, co-branded cards, and affinity cards quickly, affordably and securely.
With Datacard Credit & Debit Card Issuance Solutions, you can:
- Issue cards anywhere - instantly, centrally and/or remotely.
- Deliver unique, highly personalized credit & debit cards quickly and conveniently.
- Meet increasing flexibility demands with innovative card personalization technologies.
- Drive down cost-per-card by increasing credit & debit card manufacturing efficiency.
Learn About Card Types
Credit Cards
A credit card is a payment card that is accepted by merchants, and which can be read at the point of sale. Credit cards offer revolving lines of credit to cardholders, which means they have the ability to pay balances over time.
Debit Cards
While debit cards and credit cards are alike in appearance, they differ in one critical aspect: a debit card withdraws money from a bank account, while a credit card creates a loan. Think of them as "pay now" (debit) versus "pay later" (credit). Today's debit card users often have the choice of authorizing transactions by either PIN or signature. While that choice often makes no difference to the consumer, it makes a great deal of difference to the merchant and transaction processors. A PIN transaction uses one payment system, the signature uses another, each carrying different fees.
Smart Card/EMV Cards
A smart card is a plastic card containing a computer chip with memory capabilities. Smart cards may be used for identification or to store information, financial amounts or other forms of data. Also called an integrated circuit card or a chip card. EMV stands for Europay, MasterCard and VISA, a global standard for inter-operation of chip cards, point of sale (POS) terminals and automated teller machines (ATMs), for authenticating credit and debit card transactions.
Co-Branded Cards
A co-branded credit card is sponsored by both the issuing bank and a retail organization, such as a department store or an airline. With co-branded credit cards, cardholders may get benefits, such as discounts or free merchandise, from the sponsoring merchant.
Affinity Cards
An affinity card is a credit card offered in conjunction with two organizations, one a card issuer and the other a nonfinancial group with which consumers have an affinity. Universities, sports franchises and nonprofit organizations are examples of affinity groups that often offer special discounts or deals for using their credit cards issued in partnership with a major bank.
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SECURE ISSUANCE ANYWHERE
Datacard Group empowers card issuers to effectively manage card programs securely, reliably and flexibly — anywhere. Our central card issuance solutions set clear global standards for security, productivity, cost control and card marketing innovation. Our innovative instant issuance solutions are revolutionizing the ways banks and retailers attract and retain cardholders.
PROVEN AND TRUSTED
Datacard invented secure, high-speed card issuance in 1969. Today, the majority of the world’s financial cards are personalized with Datacard® solutions. We collaborate with the world’s leading financial institutions and industry associations to drive standards and thought leadership. We are also the world’s leading authority on EMV® migration and the personalization and post-issuance management of smart cards. Overall, our card issuance experts bring more than 40 years of expertise in best practices to every customer engagement.
HIGH-IMPACT RESULTS
Financial institutions, retailers and other customers trust Datacard to bring differentiation and profitability to their card programs. We help financial organizations improve transaction security, enhance operational efficiency and minimize risk. Most important, we help ensure that card programs attract new customers, drive revenue, reduce costs, increase activation and reduce attrition.
INNOVATIVE SOLUTIONS
Datacard Group offers the broadest range of fully integrated solutions for payment card issuance, including hardware, software, intelligent supplies and global services. Our solutions feature modular and highly scalable designs, which allow you to get maximum return on investment. It also simplifies the deployment of new technologies as they become available.
EXTENSIVE GLOBAL EXPERIENCE.
Every day, Datacard® solutions are used to personalize and deliver more than 10 million cards and five million smart cards. Our solutions enable the issuance of financial cards in nearly every country of the world, and we provide worldwide service and support from offices in more than 120 countries.
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Instant Flat Card Triggers 50 Branch Launch at BankPlus
BankPlus, founded in 1909, currently has over 60 offices in 33 Mississippi communities. In 2008, the bank was mailing thousands of Visa check cards each month, and it was taking five to seven business days for customers to receive their cards. As a result, the cards were rarely used in the first weeks after a new account was opened. The bank was presented with the challenge to find a card issuance solution that would get a check card into a customer’s hand as soon as a new account was opened. After a three-branch pilot, BankPlus launched a Datacard instant issuance solution across 50 branches.
Vietnamese Bank Makes Profitable Transition
Datacard worked closely with senior leaders and card operations managers at Sacombank to evaluate the bank’s financial card program, including productivity, profitability, security and opportunities for growth. A central card issuance strategy was developed, which featured the Datacard® MX6000™ card issuance system, Datacard® MXD™ card delivery system, Datacard® MXi™ envelope insertion system and Datacard® Affina® smart card software.
Card Wizard Client Quotes
Learn what our clients have to say about CardWizard® Software
Advancing Debit Card Program With Instant Issuance - Liberty Bank of Connecticut
The debit card has become a phenomenon in the payment market. According to the 2007 Federal Reserve Payment Study, debit card payments rose 17.5 percent per year to 25.3 billion transactions in 2006 compared to 15.6 billion in 2003. Debit’s strong growth likely indicates that debit transactions are replacing cash, check and even credit card transactions, according to KRC Research.
Instant Issuance Helps Enhance Service Levels - Tower Federal Credit Union Laurel, Maryland
The “I want it now” generation has spurred change in every industry you can name including consumer goods, entertainment, retail and manufacturing. From “pay-at-thepump” to online movies, consumers have been conditioned to expect instant gratifi cation. Financial services customers are no exception. When customers open new accounts or want a new PIN number for a card, they want it now, a scenario that has begun to challenge fi nancial institutions to up the ante in instant customer service offerings.
State Employees' Credit Union - Raleigh, North Carolina
Alleviate members' growing concerns about the credit union's member identification policy, which was seen as overly intrusive. Create member ID cards and add member photos to credit and debit cards at all branches
GreenBank Instantly Issues Unembossed MasterCard Debit Cards
GreenBank, based in Tennessee, actively promotes the use of check cards with new customers. In 2007 nearly 33% of their new customers were not using their cards. The bank began researching long term strategies that would increase debit activation and usage. After a 3-branch pilot, GreenBank launched a Datacard instant issuance solution across its network of 63 branches.
Syntera - Bank of America Success Story
Bank of America improved productivity in its card shop by 45%, enabling it to process many cards a full day sooner than before.
Personalization As A Differentiator In Financial Card Issuance - How to Capitalize on a Sweeping Consumer Trend
Financial institutions need fresh ideas. New legislation has created the need for new revenue sources. Empowered consumers are demanding more from their brands in return for their loyalty. An increasingly connected world is posing new challenges for card issuers and other marketers looking to elevate their offerings. The driving source for real, sustainable and profitable growth in this environment is technology. Financial institutions need to apply relevant and highly differentiated technologies to their business in order to compete and succeed in this market.
Optimizing Card Programs to Appeal to Today’s Consumers
As the financial environment transforms, building lasting, profitable relationships will require financial institutions to develop a deep understanding of consumer preferences and brand loyalty triggers. It will require providing products and services that become fundamental to the consumer’s daily life. For most financial institutions this opportunity lies in payment cards — with a special emphasis on fast-growing debit and prepaid cards.
Manufacturing Efficiency in Card Personalization Operations
This whitepaper provides a summary of theories used for the measurement and analysis of manufacturing efficiency in card personalization operations. The objective is to explain how information contained within an audit trail file with production time stamps can be used to measure and evaluate manufacturing operations, including speed measurement, job size calculation, and performance measurement using techniques to standardize measurement output for variations in average job size.
The Adoption of EMV® Technology in the U.S.
Visa Inc. and MasterCard recently announced plans to accelerate chip migration in the United States by 2015. There is a new sense of urgency for all players in the market to understand what EMV technology means to them. Financial institutions and card issuers need to begin thinking about how this is going to affect them and what the next steps are to ensure that they are well positioned in the market as this migration happens. This paper is intended to help offer the various stakeholders insight into why now may be a good time to re-evaluate business models and card issuance programs.
Transforming Operations for Mass Customization
The market dynamics that are moving card issuers toward mass customization are not likely to go away. Creating unique value for individual customers via mass customization is a natural progression occurring across many different markets, effectively replacing the mass production techniques that preceded them. Card bureaus and other card issuers that embrace the “markets of one” concept and begin adapting systems and processes for mass customization will not only survive, they will thrive and lead in a competitive market.
