Datacard Group - Finance


Secure Issuance Anywhere

Drive revenue, reduce costs and put cards in customers’ hands – no matter where they are.

The competition among financial institutions, banks, credit unions, service bureaus, retailers and other payment card issuers is fierce. Datacard empowers you to manage your card programs the way you want to – with exceptional security, reliability and flexibility – anywhere.


Credit and debit cards

Credit and Debit Cards

Issue new and replacement credit and debit cards, smart card/EMV cards, co-branded cards, and affinity cards quickly, affordably and securely.

Gift cards

Gift and Prepaid Cards

Attract more customers and revenue with creative, secure and memorable plastic gift cards and prepaid cards.


Credit and debit cards

Central Issuance

Efficiently produce a variety of cards at high volumes from a secure central facility.

Credit and debit cards

Instant Issuance

Allow customers to use cards immediately.

Credit and debit cards

Self-Service Issuance

Instantly issue personalized payment cards through self-service kiosks

Credit and debit cards

Mobile Issuance

Use mobile phones or other non-card form factors as payment devices.

EMV Professional Services

EMV Professional Services

Understand the basics of EMV smart card programs, benefits and services offered by Datacard Group.

Gift and Prepaid Cards

Bring your most creative concepts to life, attract more customers and revenue. Ensure smooth and easy gift card issuance with Datacard innovative gift and prepaid card solutions.

With Datacard Solutions, you can:

  • Issue cards anywhere - instantly, centrally and/or remotely.
  • Deliver unique, highly personalized prepaid & gift cards quickly and conveniently.
  • Meet increasing flexibility demands with innovative card personalization technologies.
  • Drive down cost-per-card by increasing card manufacturing efficiency.

Learn About Card Types

Gift Cards
A gift card is a type of stored-value payment card commonly issued by retailers and banks. Gift cards are preloaded with a set value. There are two major types of gift cards – those that can be used only at one store chain or one location (closed loop) and those that can be used anywhere (open loop).

Prepaid Cards
A prepaid card is a form of secured card that is tied to a previously deposited cash balance. Purchases made with prepaid cards are checked for approval against existing funds. Essentially a stored-value card, they usually carry major association logos and can be spent in the same way.

Datacard Group introduced secure, high-speed card issuance over 40 years ago. Today, the majority of the world’s financial cards are personalized with Datacard® technologies. Our fully integrated solutions include hardware, software, supplies and services to drive instant or central card issuance programs.


Datacard Group empowers card issuers to effectively manage card programs securely, reliably and flexibly — anywhere. Our central card issuance solutions set clear global standards for security, productivity, cost control and card marketing innovation. Our innovative instant issuance solutions are revolutionizing the ways banks and retailers attract and retain cardholders.


Datacard invented secure, high-speed card issuance in 1969. Today, the majority of the world’s financial cards are personalized with Datacard® solutions. We collaborate with the world’s leading financial institutions and industry associations to drive standards and thought leadership. We are also the world’s leading authority on EMV® migration and the personalization and post-issuance management of smart cards. Overall, our card issuance experts bring more than 40 years of expertise in best practices to every customer engagement.


Financial institutions, retailers and other customers trust Datacard to bring differentiation and profitability to their card programs. We help financial organizations improve transaction security, enhance operational efficiency and minimize risk. Most important, we help ensure that card programs attract new customers, drive revenue, reduce costs, increase activation and reduce attrition.


Datacard Group offers the broadest range of fully integrated solutions for payment card issuance, including hardware, software, intelligent supplies and global services. Our solutions feature modular and highly scalable designs, which allow you to get maximum return on investment. It also simplifies the deployment of new technologies as they become available.


Every day, Datacard® solutions are used to personalize and deliver more than 10 million cards and five million smart cards. Our solutions enable the issuance of financial cards in nearly every country of the world, and we provide worldwide service and support from offices in more than 120 countries.

The competition among financial institutions, banks, credit unions, service bureaus, retailers and other payment card issuers is fierce. Datacard empowers you to manage your card programs the way you want to – with exceptional security, reliability and flexibility – anywhere.

Vietnamese Bank Makes Profitable Transition

Datacard worked closely with senior leaders and card operations managers at Sacombank to evaluate the bank’s financial card program, including productivity, profitability, security and opportunities for growth. A central card issuance strategy was developed, which featured the Datacard® MX6000™ card issuance system, Datacard® MXD™ card delivery system, Datacard® MXi™ envelope insertion system and Datacard® Affina® smart card software.

Citizens Banks of Las Cruces Responds to Customers’ Needs

By partnering with Datacard Group and utilizing Datacard® Instant Issuance Solutions, the community bank was able to increase customer satisfaction, while reducing expedited shipping expenses and overall disruption to their business.

Card Wizard Client Quotes

Learn what our clients have to say about CardWizard® Software

Card Wizard Client Quotes (Russian)

Learn what our clients have to say about CardWizard® Software

Advancing Debit Card Program With Instant Issuance - Liberty Bank of Connecticut

The debit card has become a phenomenon in the payment market. According to the 2007 Federal Reserve Payment Study, debit card payments rose 17.5 percent per year to 25.3 billion transactions in 2006 compared to 15.6 billion in 2003. Debit’s strong growth likely indicates that debit transactions are replacing cash, check and even credit card transactions, according to KRC Research.

Instant Issuance Helps Enhance Service Levels - Tower Federal Credit Union Laurel, Maryland

The “I want it now” generation has spurred change in every industry you can name including consumer goods, entertainment, retail and manufacturing. From “pay-at-thepump” to online movies, consumers have been conditioned to expect instant gratifi cation. Financial services customers are no exception. When customers open new accounts or want a new PIN number for a card, they want it now, a scenario that has begun to challenge fi nancial institutions to up the ante in instant customer service offerings.

State Employees' Credit Union - Raleigh, North Carolina

Alleviate members' growing concerns about the credit union's member identification policy, which was seen as overly intrusive. Create member ID cards and add member photos to credit and debit cards at all branches

GreenBank Instantly Issues Unembossed MasterCard Debit Cards

GreenBank, based in Tennessee, actively promotes the use of check cards with new customers. In 2007 nearly 33% of their new customers were not using their cards. The bank began researching long term strategies that would increase debit activation and usage. After a 3-branch pilot, GreenBank launched a Datacard instant issuance solution across its network of 63 branches.

Syntera - Bank of America Success Story

Bank of America improved productivity in its card shop by 45%, enabling it to process many cards a full day sooner than before.

Optimizing Card Programs to Appeal to Today’s Consumers

As the financial environment transforms, building lasting, profitable relationships will require financial institutions to develop a deep understanding of consumer preferences and brand loyalty triggers. It will require providing products and services that become fundamental to the consumer’s daily life. For most financial institutions this opportunity lies in payment cards — with a special emphasis on fast-growing debit and prepaid cards.

Optimizing Card Programs to Appeal to Today’s Consumers (Russian)

Оптмизация программ выпуска карт с учетом текущих требований потребителей

Manufacturing Efficiency in Card Personalization Operations

This whitepaper provides a summary of theories used for the measurement and analysis of manufacturing efficiency in card personalization operations. The objective is to explain how information contained within an audit trail file with production time stamps can be used to measure and evaluate manufacturing operations, including speed measurement, job size calculation, and performance measurement using techniques to standardize measurement output for variations in average job size.

Preparing for the Unexpected: Emergency Card Replacement and Mass Issuance Strategies

The well-documented financial card breaches of late 2013 and early 2014 shine a bright light on two key concerns for banks, bureaus and other large card issuers. Learn about preparing for the unexpected, including emergency card replacement and mass issuance strategies.

The Adoption of EMV® Technology in the U.S.

Visa Inc. and MasterCard recently announced plans to accelerate chip migration in the United States by 2015. There is a new sense of urgency for all players in the market to understand what EMV technology means to them. Financial institutions and card issuers need to begin thinking about how this is going to affect them and what the next steps are to ensure that they are well positioned in the market as this migration happens. This paper is intended to help offer the various stakeholders insight into why now may be a good time to re-evaluate business models and card issuance programs.

Transforming Operations for Mass Customization

The market dynamics that are moving card issuers toward mass customization are not likely to go away. Creating unique value for individual customers via mass customization is a natural progression occurring across many different markets, effectively replacing the mass production techniques that preceded them. Card bureaus and other card issuers that embrace the “markets of one” concept and begin adapting systems and processes for mass customization will not only survive, they will thrive and lead in a competitive market.

From Card-to-Envelope: Transforming Card Delivery Programs

Card issuers are advised to consider advanced card delivery technologies in order to create new revenue opportunities and cross-promote other offerings while reducing operational costs and complexity.