White Papers
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Manufacturing Efficiency in Card Personalization Operations
This whitepaper provides a summary of theories used for the measurement and analysis of manufacturing efficiency in card personalization operations. The objective is to explain how information contained within an audit trail file with production time stamps can be used to measure and evaluate manufacturing operations, including speed measurement, job size calculation, and performance measurement using techniques to standardize measurement output for variations in average job size.
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Optimizing Card Programs to Appeal to Today’s Consumers
As the financial environment transforms, building lasting, profitable relationships will require financial institutions to develop a deep understanding of consumer preferences and brand loyalty triggers. It will require providing products and services that become fundamental to the consumer’s daily life. For most financial institutions this opportunity lies in payment cards — with a special emphasis on fast-growing debit and prepaid cards.
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Personalization As A Differentiator In Financial Card Issuance - How to Capitalize on a Sweeping Consumer Trend
Financial institutions need fresh ideas. New legislation has created the need for new revenue sources. Empowered consumers are demanding more from their brands in return for their loyalty. An increasingly connected world is posing new challenges for card issuers and other marketers looking to elevate their offerings. The driving source for real, sustainable and profitable growth in this environment is technology. Financial institutions need to apply relevant and highly differentiated technologies to their business in order to compete and succeed in this market.
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The Adoption of EMV® Technology in the U.S.
Visa Inc. and MasterCard recently announced plans to accelerate chip migration in the United States by 2015. There is a new sense of urgency for all players in the market to understand what EMV technology means to them. Financial institutions and card issuers need to begin thinking about how this is going to affect them and what the next steps are to ensure that they are well positioned in the market as this migration happens. This paper is intended to help offer the various stakeholders insight into why now may be a good time to re-evaluate business models and card issuance programs.
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Transforming Operations for Mass Customization
The market dynamics that are moving card issuers toward mass customization are not likely to go away. Creating unique value for individual customers via mass customization is a natural progression occurring across many different markets, effectively replacing the mass production techniques that preceded them. Card bureaus and other card issuers that embrace the “markets of one” concept and begin adapting systems and processes for mass customization will not only survive, they will thrive and lead in a competitive market.
